June 2022

This Girl Can, funded by Sport England, campaigns nationwide to get women and girls of all shapes and sizes moving.

We documented three inspiring stories, all celebrations of women in sport who have made a comeback through being active, and the power of community in helping them hit their stride.

We cast our net far and wide, before interviewing our shortlist to find great characters who epitomise This Girl Can's values. Working to a very tight timeline, we carried out audio interviews with each contributor before a three-day shoot in London to get the visual content as well as stills.

It was quite the rollercoaster! We're very proud of the films and how they authentically capture these incredible women.

Watch their journeys rediscovering the joy of movement below: